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Thursday, April 22, 2010

The Old Brewery is looking for a new leader … a Foursquare Mayor



THE OLD BREWERY GETS CAUGHT UP IN ELECTION FEVER

The Old Brewery is looking for a new leader … a Foursquare Mayor

From today until May 6th, The Old Brewery is partnering with Foursquare, the location-based social networking phenomenon, to find a new Mayor for their new restaurant, bar, cafe and experimental brewery in the grounds of the Old Royal Naval College, part of the spectacular World Heritage Site of Maritime Greenwich.
Foursquare enables people to connect and share information about their favourite places based on their location. Points and badges are awarded for "checking in" at venues, allowing users to compete on a leader board against their friends. The user that checks in the most times to a venue becomes its "Mayor" and remains in that position until they're ousted by a rival.

In this pioneering competition, which is bringing together the enthusiastic Foursquare community in time for the UK’s General Election, the candidate with the most ‘Check-Ins’ to The Old Brewery will be crowned Mayor and will win a Mayoral feast for two. The Old Brewery is no stranger to London’s Mayors- the appointed Foursquare Mayor will follow in the footsteps of Greenwich’s very own Mayor Allan MacCarthy and the might footsteps of London Mayor Boris Johnson, who launched The Old Brewery last month.

The Old Brewery which opened less than 4 weeks ago is a relaxed cafe by day, and by night the Main Hall, with its dramatic copper-clad beer vessels and waves of suspended bottles, transforms into a restaurant showcasing beer-inspired dishes. As you would expect from one of the UK’s leading brewing companies there’s an extensive list of Meantime Brewing Company’s award-winning beers to compliment each dish. There’s also a cosy bar serving hand-drawn Meantime beers and a handsome walled courtyard for lazy afternoons by the River Thames.

Election-hungry customers should register themselves with Foursquare at www.foursquare.com then visit The Old Brewery and ‘check-in’. Customers can search The Old Brewery when they are at the venue, or type the following address http://foursquare.com/venue/1872076

The more visits and ‘check-ins users make, the greater chance they have of becoming Mayor and winning the prize on May 6th

FACTS

THE OLD BREWERY
Opening Hours:
Cafe – 10 am to 5 pm, Monday to Sunday
Restaurant – 6pm to 11 pm, Monday to Saturday & 6pm to 10.30 pm, Sunday
Bar – 11am to 11 pm, Monday to Saturday & 12pm to 10.30 pm, Sunday

Address: The Old Brewery
The Pepys Building
The Old Royal Naval College
Greenwich SE10 9LW

Reservations number: 020 3327 1280
Email: info@oldbrewerygreenwich.com
Website: www.oldbrewerygreenwich.com
Twitter http://twitter.com/oldbrewery
Facebook: http://facebook.com/OldBreweryGreenwich


For further information on The Old Brewery and this competition, please contact:
Sarah Canet E. sarah@spoon-pr.com T. +44 (0)20 7610 9821

More information on Foursquare available at: www.foursquare.com

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